| Are you losing business because of the recession?
It's not enough to sell harder during a recession, you have to sell smarter too. We can provide the strategies to succeed in difficult times.
If you are, then "Recession Sales Strategies" is for you. Attendees who take this program are able to:
- Re-prioritize time to focus on accounts with more recession potential.
- Ask recession fighting questions that uncover deeper recession buying motivations.
- Overcome the new crop of recession driven price objections.
- Learn to sell with recession fighting ideas.
- Reposition the products you now sell as having for a recession benefit, and making it stick.
- Understand what goes on in the "recession bunker", the internal management war rooms that plan your client's recession strategy.
- Learn to handle typical recession stall tactics.
- Learn the two ways to get clients excited about buying in a recession.
- Sell the benefits of taking the offensive in a recessionary time.
It's not enough to sell harder during a recession, you have to sell smarter too. This program helps salespeople with the strategies the need to succeed.
This program is also fun as Josh Gordon shares inspirational success stories about the sales heroes who succeeded during the Great American Depression.
"While your presentation was engaging, it was also fun and motivational. Knowing there are things we can actually do to win in a recession is a great motivator and I heard from a number of attendees how much they enjoyed your stories of winning during the Great Depression."
Jason Fell, The Folio Show
"Your program was the highlight of the entire show."
Talmage McLaurin, Publisher, Florists’ Review Enterprises
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| Recession selling gets tough
"Tough Calls" by Josh Gordon laid out the basics of selling in times when customers are more demanding and problematic.
By taking the opposite approach of most books on selling in print. Tough Calls has added new ideas and perspective to the subject of selling. Most books on selling focus on the behavior of the salesperson (i.e. how the salesperson answers objections, closes, etc.) Tough Calls focuses on the (challenging) behavior of customers and how to deal with it.
Internationally available:
Taiwan: through McGraw-Hill, Taiwan
China: through The Shanghai People's Publishing Company
Korea: through Wisdom House
Germany: through Verlag Moderne Industre
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| Tough Calls in USA Today |
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